Browsing by Author "Asadi Zarch, Mohammad Reza"

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Tourism brokers' perspective on turkey's image: marketing communications and subjective norms as mediators

Najjarzadeh, Mohammad; Amirzade, Nazanin; Asadi Zarch, Mohammad Reza (Universidad de Huelva, 2022)

There is growing investment in the tourism industry, especially in the countries with potential attractions. All tourism destinations attempt to compete with other opponents and be distinctive. They also try to provide ...

Now showing items 1-1 of 1

Tourism brokers' perspective on turkey's image: marketing communications and subjective norms as mediators

Najjarzadeh, Mohammad; Amirzade, Nazanin; Asadi Zarch, Mohammad Reza (Universidad de Huelva, 2022)

There is growing investment in the tourism industry, especially in the countries with potential attractions. All tourism destinations attempt to compete with other opponents and be distinctive. They also try to provide ...