Browsing by Author "Rana, Krishma"
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What are determinants of consumers'online reviews adoption for hotel bookings. A structural equation modelling pproach Lata, Suman; Rana, Krishma (Universidad de Huelva, 2021)Experienced travelers share their reviews regarding hotel services which serve as a testimony for novice travelers and help them to make their decision whether to book that hotel or not. The current study aims to identify ...