- DSpace Home
- Browsing by Author
Browsing by Author "Guerreiro, Manuela"
Now showing items 1-1 of 1
-
Are myths and legends used in tourism communication as a resource? : the case of Algarve online brochures
Pérez Aranda, Javier R.; Guerreiro, Manuela; Mendes, Julio (Universidad de Huelva, 2015)Tourist destinations are in search of differentiation in order to improve their attractiveness. According to the literature, myths and legends can play an important role as a tourism resource and, therefore, institutio ...